Customer + Industry Intelligence

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Unbiased, real-world insight into your customers’ roles, decision-making triggers and purchasing behaviors provides invaluable intelligence that drives sales and marketing ROI.

Expertise

Our team has deep expertise working in customer and market insights across our client industries, including: technology solutions and services, marketing, healthcare, transportation logistics, manufacturing, financial services, nonprofit and retail.

Customer Insights

Informed Marketing Strategy to Elevate Your Market Position

Deep insights on your customer offer you countless new opportunities to sharpen your audience targeting and channel selection, improve customer personalization and content relevance, customize your messaging, build better campaigns and ultimately elevate your market position.

Competitive Intelligence

Insights on Market Dynamics

As you build strategic marketing campaigns, knowing the competition and their in-market activities is critical. By tapping deep into your competitors’ marketing mindset, messaging platform, sales strategies, solutions roadmap, event and tradeshow presence, social media activity, customer loyalty models and more, we provide the market insight and analysis you need to differentiate your brand, advance your leadership stance and boost your sales performance.

Related Services

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Lay the foundation for all marketing, sales and customer support activities.

Research, measure, analyze and optimize your programs and leverage in-depth insights to drive revenue.

Client Results

See our work in action

Content Strategy

Fleet Management Software

We audited all existing content on the website, broken out by content type (ebooks, webinars, case studies, blogs, etc.) and categorized it by recommended action.

Labor Management Solution Provider

As part of the consulting process, we interviewed a number of the client’s team members (executives, sales and marketing leadership) to fully understand the company’s...

Have questions? We're here to help!

We love tough business objectives and nagging marketing dilemmas. Tell us what you’re up against.

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