Startups
Whether a game-changing medical technology or a new way to manage finances, entrepreneurs put it all on the line when launching a business and face tremendous pressure to succeed. A strategic marketing partner can help you demonstrate the credibility and relevance necessary to achieve financial and growth objectives.
Our Experience
In a startup’s early stages, limited resources usually translate to product development – i.e., potential revenue source. Since startups are rarely 100% self-funded, securing direct investments or venture firm support is critical. This is where we come in. Marketing plays an important role to meet early objectives, like securing Series funding, launching a new product or finding the right people and partnerships to support growth. A strategic partner should be an extension of the leadership team – from strategic plan development to execution – and can make a tremendous impact on the success of a young company.
Expertise: Startup technologies, services, products, Series funding, financial industry engagement, pitch decks
Industries: Technology, healthcare, medical technologies and biotech, EMR/EHR, RPM, telehealth, automotive, commercial vehicle, industrial automation, consumer electronics and retail tech, networking, telecommunications, banking technologies
Experience: 25+ years
Related Services
Lay the foundation for all marketing, sales and customer support activities.
Gain unbiased, real-world insight into market shifts, your customers’ and your competitors.
Content is the backbone of your marketing. Make a greater impact with high value messaging and formats.
Clients We’ve Worked With
- CDW (including for small business and startups)
- physIQ
- Sleekfleet
- Fleetmatics (now Verizon Connect)
- Resilinc
- Powerway/Covisint
- BigMachines (acquired first by Vista Equity Partners, then by Oracle)
- TSG (acquired by Alfresco Software)
- BlueSpark Technologies
- Glovia (now a subsidiary of Fujitsu)
Client Results
See our work in action
Comprehensive Content Audit
We audited all existing content on the website, broken out by content type (ebooks, webinars, case studies, blogs, etc.) and categorized it by recommended action.
Weekly Sales Enablement Industry Email
Each week we recommend third-party content and internal resources that align with the organization’s top themes and priorities.
Organic and Paid Social Media Program
We supported this martech client to better reach marketers in key industries like retail through organic and paid social strategy, execution and optimization.
Have questions? We're here to help!
We love tough business objectives and nagging marketing dilemmas. Tell us what you’re up against.
