As head of Outlook’s life sciences practice, Kristin brings diverse B2B and B2C marketing communications expertise across healthcare, medical technology, education and consulting services industries. She oversees strategic planning, program development, issues management and market research for the agency’s clients. Prior to joining Outlook, Kristin was director of public affairs for Searle, where she led U.S. and international prescription product launch publicity, crisis communications and advocacy development initiatives. Kristin is a busy mom of two young adults, enjoys writing novels and loves to scuba dive. She holds a bachelor’s degree in English composition and communication from DePauw University.