Industry Analyst Relations
We validate your value. We have developed a certified Analyst Communication Framework in conjunction with leading industry analyst organizations. The result is a disciplined approach to analyst interaction in the way analysts prefer to work.We will work with you to craft and refine your analyst presentations, arrange meetings and send critical information on solutions, new strategies, vision, etc. In addition, we coordinate regular briefings with analysts, either in person or via phone. We are sure to deliver additional communications (e.g., online newsletters, press releases) between meetings. Our strategic approach to analyst relations aims to position your organization favorably in industry solution reports, create value-added relationships and leverage positive outcomes in organizational marketing activities.
We maintain solid relationships with leading analyst firms such as AMR, ARC, Gartner, Forrester, IDC and Frost & Sullivan.
Industry Analyst Relations Program Components:
- State of the business
- Solution introductions
- Customer wins
- Alliance agreements
- Vertical market trends
- Key performance indicators—TCO/ROI from client solutions
- Customer—"go lives" and success stories, etc.